About the project

The project

BBS designs and develops for Gucci Beauty an interactive and immersive Instagram filter that transports users into the Floral Universe of the brand and the Gorgeous Jasmine and Gorgeous Gardenia fragrances.

A filter thought around the integration of 3D elements to bring realism to the experience while letting appear one of the 3 Flora Pets inviting to interact with them by sending kisses, blinking, etc.

3D Modeling

AI

Digital strategy

Creative and technical advice

Technologies

Spark AR

Javascript

Sector

Fragrance & Beauty

Discover the project

3D Modeling

AI

Digital strategy

Creative and technical advice